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Marketing Tips for Small Firms and Independent Consultants

Getting the word out about your business can be a challenge if you work for a small firm or as an independent consultant. While marketing isn’t cheap, there are some ways to make your presence known and build your brand on a budget. Here are just a few of the top marketing tips for small firms and independent consultants. Social Media Marketing If your company isn’t involved in social media marketing, it might be one of the few that isn’t online. Clients are increasingly using social media today to find new service providers and research companies before making a commitment.…

Important Things To Consider When Starting A Business

Starting a business has become an increasingly more achievable goal for individuals in recent years. In particular, the younger generation are utilising technology to create their own careers. Although it has become easier to start up a business, there are still several important factors to consider before making the decision to quit your day job and strike out alone. Insurance It is vital that businesses protect both themselves and their customers by having the appropriate insurance in place. In particularly hazardous professions, there are plenty of different options for insurance. So, whether you need specific insurance for builders or Employers’…

Pricing Based on a Customer’s Value and Cost

Getting more and more customers isn’t the solution to bottom line woes. It’s all about getting the right customers. Do you know which ones are making you money, and which are costing you money? Determining the profitability of each of your buyers is essential for a healthy bottom line. It means looking at a range of company tasks and the overhead expended to handle each customer. Here is a closer look at cost-to-spend, how to determine it and the benefits it provides. It’s All About Cost-to-Serve Cost-to-Serve means calculating how much it really costs your company to get your product…

How Hosted PBX Can Help Improve Business Productivity

In the quest for business success, companies typically go down many roads. Some may lead to no success, while others take them partially there. But to get to where the company enjoys its highest levels of success, the company must find ways to improve its business productivity. Business productivity is increased by improving many factors within the business. Achieving an increase can be accomplished in many ways with some being more efficient than others. In terms of the most efficient approach today, it is one that involves a combination of improving the efficiency of the company’s employees and the effectiveness…

Can Investing In Customer Service Benefit Your Bottom Line?

Yes – investing in customer service is proven to benefit your bottom line. Remember that the service customers receive go beyond the point of purchase. Not only does integrated customer service encourage customer satisfaction and improve the perception of a brand, it increases motivation of your employees. Your customer service team is the main point of contact for customers. Whether it’s in house, by telephone or on the shop floor, no matter what the level of service you provide to a customer, it is still a form of customer service. From helping a customer find a product in your store…

5 Tips to Turn Your Neglected Business Blog into a Traffic Generating Machine

Here are 5 proven and practical ways to turn a boring and neglected business blog, into a dynamic traffic generating machine:

4 Important Points to Consider When You Buy Dress Shoes for Work

Your workplace does not have a relaxed dress code. That means you must have standard business attire to wear every day. Along with the clothing, you also must have shoes that are considered appropriate for the environment. Here are a few points to keep in mind when you set out to purchase a pair or men’s dress shoes for wearing at the office. The Quality of the Leather Counts You already know that anything other than leather is not a good choice for any workplace where serious money is made. Taking it one step further, the search for shoes should…

The latest technology in the mining industry

As the global mining industry faces challenges on key issues ranging from health and safety to efficiency and cost, mining company managers everywhere are looking to make the most of popular emerging technologies. In this blog post, we will take a look at how new technologies are transforming the mining industry – and how they are set to improve company balance sheets around the globe. If you are looking to find the latest drill rigs, Sandvik offers a wide range of mobile screens and crushers. Their range includes both wheeled and tracked equipment, including cone crushers, impactors and jaw crushers.…

How Your Business Benefits From The Services Of A Digital Marketing Agency?

Traditional business practices along with decades old marketing strategy are definitely going to put your business out of business very soon. The digital revolution has revamped everything, right from how businesses portray themselves to how they operate to how they advertise about themselves and their products or services. Marketing and advertising is no longer restricted print and media ads. Rather marketing has become digital too. To keep up with the trend many businesses, especially small scale, try to implement digital marketing strategies. However, most of these are not well planned and thus do not benefit the business. This is where…

How to Set Up Your Company’s Online Profile

If you wish to increase your chances of success in business then the internet is going to be intricate to all that you do. Regardless of whether you operate your business online or not, it is essential that you can show off your company and what it does to the wider world. The way in which people are searching for products and services in today’s world is though the use of their tablets, laptops and phones and if you wish to be found by new customers then you need to put yourself in the biggest shop window in the world,…

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